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Reading lists: Social Media and analytics


Reading lists: Social Media and analytics

Reading list titles for this course/module

These items are only part of your institution's official Reading Lists - you can use your funds to purchase these. This is not the extensive list and many resources can be found via your programme and course reading lists.

There are eBook alternatives for many of the key titles - you can switch to these at the 'basket'. Benefit from instant access, no delivery and saving money. Read our eBook Guide.

 
Product name
Price
Rating
Buy
Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World
£29.99
£23.99
Essential

Consumer Tribes
CONSUMER TRIBES

Shankar, Avi; Cova, Bernard; Kozinets,...

£47.99
Recommended
This is Marketing: You Can’t Be Seen Until You Learn To See
£16.99
£14.99
Recommended

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